Anita E. Eboigbe is a visionary media professional with extensive experience in journalism, media management, and business strategy. Currently, she serves as the Chief of Staff at Big Cabal Media (BCM), overseeing business operations and strategic plans for TechCabal and Zikoko. Anita is also a media coach and developed a Newsroom Startup Workbook in collaboration with the Nigerian Media Investment Development (NAMIP) program. She continues to drive media innovation and sustainability, presenting papers and teaching the principles of media across various forums.